I would like to capture a few minutes of your attention with a short and humble story. Although there may not be many who can claim that are true veterans in the immersive industry of VR, AR, and XR, I am quite new in this field. I still remember 2017, the...
While at a coffee shop, my girlfriend asked me why I was so invested in augmented and virtual reality. My mind was exploding with reasons why immersive technology has been on my mind for almost four years. I had to explain that immersive technology is the natural evolution of human...
I recently had the pleasure to participate in a 6 weeks Masterclass run by Stripes Learning and facilitated by PTC – a world leader in AR and IIOT. We were asked to look for problems in an industrial setting in which the only obvious solution would have to be Augmented...
XRSI Launches A Novel Diversity and Inclusion Effort: Cyber-XR Coalition Kavya Pearlman, XRSI Founder and CEO, says that “The Cyber-XR Coalition has been formed specifically to address the need for diversity and inclusion in both cybersecurity and XR domain while bringing them together to address social and technical biases in emerging...
XRSI
Immersive Technologies are here to make their mark in almost every industry! But then, let’s admit it, our bodies were not designed for Virtual Reality. By applying artificial stimulation to our senses, we are disrupting the operation of biological mechanisms that have taken hundreds of millions of years to evolve in...
Publicis Sapient
When was the last time you heard a vlogger or influencer say, “Document it” or “Tell your story”? There are likely examples of this in your various social feeds right now and we see brands taking advantage of this strategy every day to successfully drive sales. Storytelling is the current...
SPACIALISTS
The immersive entertainment industry has seen significant growth over these last four years, driving a new generation of location-based entertainment (LBE) that caters to consumers wanting more participatory, interactive and social experiences, better known as the Experience Economy. According to the 2017 Eventbrite report, The Experience Movement, over 75% of...
As we flip the page on another year, we find ourselves at a pivotal moment in time for immersive technology. We have spent most of the 2010’s developing our understanding of the potential roles that VR may play in our future while becoming more accepting of its flaws,and simultaneously dreaming...
I live in Italy, a country that hardly accepts to modify or renounce its traditions. Leonardo Da Vinci, Michelangelo Buonarroti, Sandro Botticelli, Filippo Brunelleschi, are "The Masters of the Renaissance" who contributed to the artistic birth of Florence in the 15th century. How can we succeed, through new technologies, in enhancing such...
