There I was in a cinema 10 years ago captivated, pupils fully dilated, and hit squarely between the retina, chasing technicoloured humanoids and hybrid creatures through a fantasy world across the big screen. The movie? James Cameron’s, Avatar. My emotional and visual senses were in overdrive following complex characters and...
With the global telemedicine market expected to reach $30.12 billion by 2026 and Virtual Reality (VR) in healthcare expected to reach a market value of $3.8 billion by 2020, it is an area that we need to monitor closely. Telemedicine allows patients to access medical expertise quickly, efficiently and without travel. Telemedicine can also be...
There are many known and unknown elements, ways and conditions of the physiological external and internal structure of the human body. The way in which health practitioners have come to learn in particular fields of study have been mainly by way of books, illustrations, cadavers and living beings. In the natural...
There’s a lot of activity happening in the background on Amazon’s Alex platform. Developers and designers are creating voice skills (apps) that allow us to interact with computers and the internet in dynamic new ways. But what happens when that level of interactivity continues and is merged with XR? While there...
We faced more transformation in the last two decades than we face in all human history, and these changes are considering just the tip of the iceberg, there are much more to come. There are light and shadows in this journey, and one of them is the gender gap, as...
VR + AR will Never be Strong Without Great Marketing! Not going to happen. Nor should it. Thousands of hours. Yes. Thousands of hours you’ve put into your beautiful platforms. Only to fail by dismal marketing? I see so many thousands of new platforms, headsets, content and machines of XR every year and 90 percent of them no...
Christopher Lafayette
"‘People don’t buy products and services, they buy culture’ - Simon Sinek" The immersive technology industry does two things amazingly: Making impressive technology (The What), and memorable names (The Who). Oculus Go Quest and Rift, Vive and Vive Pro, Odyssey and +, Hololens, Lightwear, Teslasuit, even Labo VR. Inside out tracking,...
In a world painted with data and guided by experiences there will be little tolerance in the visual display of too much data. Manufacturers of Smart IoT products however are doing their very best to simplify the user experience component at least. Companies such as PTC and Reflekt AR for example...
Team Northeast Ohio
Where do I start? How does one begin to document history? Where do we start and how do we say it? How should we say it? And, why? The purpose of this blog series is manifold. I have the pleasure of hearing from people everyday who’re building immersive technology. They share their...